SWIPE ACADEMY - CONFIDENTIAL AGENT RESOURCE
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THE DURBIN AMENDMENT (REGULATION II)
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Passed as part of the Dodd-Frank Act in 2010.

WHAT IT DID:
It federally capped the Interchange fee that large banks (over $10 Billion in assets) can charge for processing debit cards.

THE CAP:
0.05% of the transaction amount + $0.21 (plus a 1-cent fraud adjustment, effectively making it 0.05% + $0.22).

WHY AGENTS LOVE IT:
Before Durbin, a debit card might cost 1.5%. Now, for massive issuers like Chase and Bank of America, a $100 debit swipe costs exactly $0.27 at wholesale.
If a merchant is on Flat Rate pricing (Square @ 2.6% + 10c), the merchant pays $2.70.
The wholesale cost is $0.27.
The processor pockets $2.43 in pure margin on a single $100 swipe.
Your pitch: Convert them to Interchange Plus to expose this margin.